Notorious Beauty is 100% African American owned. We started in Arizona in March of 2019, and we’re proud to say that in this short amount of time we’ve become a trusted go-to brand for organic and natural makeup.
We were born out of a need to detox. Conscious consumers were already removing harmful chemicals from their homes and diet, replacing them with wholesome, pure and natural alternatives. When it came to makeup, there wasn’t a healthy option that was affordable. Notorious Beauty wanted to delivered that and more. We quickly gained a loyal following.
At Notorious Beauty, we’re passionate about quality. All our ingredients are ethically sourced, natural and derived from botanicals or minerals.